Joshua lives and works in Dubai, UAE.
Contact Joshua for more info.
I help people make music
Whether I’m producing a record, composing for film, or collaborating alongside an artist, my goal is always the same: helping turn ideas into music people are proud of.
Based in Dubai, I’ve spent over three decades immersed in music, learning not only the technical craft behind great records, but also the importance of listening, collaboration, and serving the artist’s vision.
My Approach
People often ask what a producer actually does.
I’ve always thought of the artist as the owner of a ship. It’s their vision, their destination, and ultimately their journey. My role as a producer is to be the captain.
That means taking responsibility for guiding the project, bringing together the right people, making countless creative and technical decisions, and helping the artist reach the destination they imagined from the very beginning.
To me, a great producer isn’t someone who takes over a project. It’s someone who understands an artist’s vision deeply enough to help bring it to life while making the process feel collaborative, creative, and enjoyable.
My Story
Music has been part of my life for as long as I can remember. I picked up a guitar at the age of four, and over the years that passion naturally grew into writing, performing, producing, recording, composing, mixing, and mastering.
Although music has always been a constant, my career has also taken me through advertising, branding, banking, events, real estate, and business ownership. Those experiences taught me lessons that extend far beyond music—how to communicate clearly, lead teams, solve problems, and understand the bigger picture. Today, they shape the way I approach every creative project.
In 2021, I made the decision to pursue music full time. Since then, I’ve had the privilege of working with artists across a wide range of genres, contributing to records, film projects, and live performances while continuing to grow as both a musician and producer.
Why I Still Love It
The most rewarding part of my work isn’t releasing a record or finishing a mix.
It’s the moment an artist hears the finished project for the first time.
Almost every time I’ve been thanked, it’s because someone never believed the music they imagined in their head could actually become reality—or sound as good as they hoped it would.
Being able to help bridge that gap between imagination and reality is what continues to inspire me every day.
As someone once asked me what music means to me, my answer has always been simple:
Music is a language that says more than words will ever be capable of.